vrijdag 9 december 2011

Introducing.. IT



A guru is the one who is regarded as having great knowledge, wisdom and authority in a certain area and who uses it to guide others.
A lot of people who believe in god see god as their guru to guide them at all times. Some students see their teacher as their guru, because they learn a lot from them and some do not really have a guru but a person who they look up to. 
What about marketers?
Marketing is a religion to them followed by gurus as Verhage and Kotler. That is what this blog is about. About how organisations are trying to make the best of their marketing strategy.

I am Arti, seventeen years young and studying Marketing and Commerce.
My blog is about the inspiring gurus in marketing, the ones that are the brains behind why people are buying certain things.

My goal with this blog is to inform you about the world of marketing in my own perspective and giving you some information about the guru's and their theory.
I also hope to inspire you all with the quotes that inspire me in the world of marketing.

''You can have brilliant ideas, but if you cannot get them across, your ideas will not get you anywhere'' ~ Lee Lacocca (Former Ford President)